Emilio Pucci Fashion Designer Emilio Pucci Biography

Emilio Pucci Fashion Designer Emilio Pucci Biography

Emilio Pucci Fashion Designer Emilio Pucci Biography

Born in Naples, Italy, the son of an Italian noble, Pucci studied in both Italy and the USA, eventually gaining a doctorate in political science in 1941. Pucci was a member of the Italian olympic ski team of 1934, and in 1935 won a skiing scholarship to Reed College in Oregon. He first ventured into clothing design at Reed by creating the ski team's uniforms. He graduated from Reed with the class of 1937.

In 1947 he was photographed by Toni Frissell, a photographer working for Harper's Bazarr, wearing skiwear Pucci had designed himself. Upon learning this, Frissell's editor asked Pucci to design skiwear for a story on European Winter Fashion, which ran in the winter 1948 issue of the Bazaar.

The exposure encouraged him to create and sell clothes for women, and he opened a couture house in 1950 on the Isle of Capri. Pucci became well known for his signature use of bright colours and bold patterns, which often clashed. Popular early creations were a line of wrinkle-free printed silk dresses and the still popular Capri pants.

From 1954 to 1968 he designed flight attendant uniforms for Braniff Airlines. These avant-garde creations were designed as individual components to be added or removed as weather dictated. The uniforms included turtlenecks, t-shirts, crop jackets and culottes. Among the more unusual innovations was a "bubble helmet" — a clear plastic hood worn by flight attendants between terminal building and aircraft to protect their hairdos from rain and the blast of jet engines.

Emilio Pucci Website
http://www.emiliopucci.com

Emilio Pucci collection
http://www.emiliopucci.com/main.html

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